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The saying ‘out of sight, out of mind’ is the perfect sentiment for a business who has not invested in a mobile app. It implies to a customer that their experience will not be as great as it could be and they may look elsewhere. Mobile apps are not just for larger businesses, it has now become essential for a business of any size to implement an app into their mobile strategy.
According to mindsea.com;
You may not deem having a mobile app as necessary, or you may question whether you need an app if you already have a website. However, your business could be losing an opportunity to capitalise on the growing number of smartphone users.
If the problems you have with investing in an app is the cost, then you should be reassured that an app will help engage with and build your customer base, drive sales, and improve your reputation in the market.
Not only this, but a mobile app will make your business stand out, and frequent updates help develop customer interest in your products.
Creating your own app with a clear USP can encourage customers to keep coming back. Send regular reminders, run competitions from within your app and keep loyal customers up-to-date with videos and news articles if you want to stay ahead of the competition.
Mobile apps can be used to reach more customers and make your business grow. They are not just for gaming or entertainment, you can use them to boost your business productivity with the right app. There are different kinds of mobile apps and they all serve specific purposes that can help boost business growth. People like apps because they're easy to use and they provide a lot of functionality. As quoted by Jackson Goss “If your business doesn't have a mobile app, it's already dead”
The conclusion is the same for most business owners: the experiences are positive and the businesses are happy with what they get from apps. The value that an app brings to a business is not just about providing information or linking them to their competitors. App can also be used to promote products and services, organizing meetings, reminders, record sales and more. Add some bells and whistles like geo-location, Bluetooth and a few other features and you have an app that can be successfully implemented to generate creative ideas that fill your bottom line.
Most business owners think that a mobile app is an expense they can’t afford. But this is not always the case! Mobile apps can be an extraordinary business growth tool. You will learn how to choose the right platform and how to monetize it properly.
After an exceptional rise in usage, apps have become more widely used than websites. Businesses now understand it is necessary to have apps in order to not be left behind by competitors. Reasons for adopting an app for your brand include;
• User friendly – Mobile apps tend to cater to a user’s needs much more efficiently than websites. They are very easy to navigate and will load content faster.
• Speed – An app can provide a better experience by performing more quickly than a website.
• Branding opportunities – As a separate form of engagement for a business, a mobile app provides a completely different experience for a customer.
• Device capabilities – Access to these can greatly enhance the customer experience by offering things that aren’t possible elsewhere. Apps can utilise push notifications, tap to call/email and automatic updates.
If you want to accelerate your business with a custom branded mobile app, contact us today. We offer a complete build service which is perfect for getting ahead of the competition.